Failing to Prepare is Preparing to Fail…
It’s a saying that we’ve heard time and time again. A goal without a plan is just simply a wish, and that is the approach the United Nation is utilizing to transform our world. In 2015, the UN challenged countries around to world to to adopt the 2030 Agenda for Sustainable Development. Universal, inclusive and indivisible, the Agenda calls for action by all countries to improve the lives of people everywhere.
A goal we really appreciate is #6 – Water and Sanitation. It isn’t a secret that clean, accessible water for all is an essential part of the world we live in, and the UN is challenging us to make this dream a reality. Planet earth is made up of nearly 70% water. Even with only about 2.5% of this being fresh, there is more than enough water to achieve the UN’s goal of access for all, however bad economics and poor infrastructure are severely hindering this.
Clean water & sanitation should be a basic right for everyone, everywhere.
Within goal #6, the UN gives a brief snapshot of some of the facts and figures regarding the water crisis of the world we live in. For example, did you know that at least 1.8 billion people globally use a source of drinking water that is fecally contaminated? 2.6 billion people have gained access to improved drinking water sources since 1990, but 663 million people are still without, which the UN has challenged us to alleviate before the year 2030.
Off the bat, this goal may sound completely elusive and close to impossible. However, there are numerous organizations that are doing their part to make a sustainable future the tangible bottom line. An example is our incredible giving partner, WaterAid Canada. The organization has already reached millions of people in some of the toughest places in the world, and they have no plans to stop there. WaterAid’s motto is that by working together, we can reach everyone, everywhere within a generation – and transform millions of lives for good.
Cupanion Wants to Be Part of the Solution
We want to be part of the solution and you can be too. Since 2012, Cupanion has been Filling It Forward to help the 844 million people who lack access to clean water. In partnership with WaterAid, Cupanion has helped communities around the world gain access to clean water, hygiene, and sanitation.
Now it’s your turn, and the first step is as easy as 1,2,3. Cupanion will be donating a cup of clean water to someone in need with every view of our new video. Give it a view here and don’t forget to share, share, share.
You can learn more about hydration, sanitation, and the UN’s other sustainable development goals here and help get them trending through the hashtags #EveryDrop, #GlobalGoals, #iValueWater and #WorldWaterDay.
A sustainable future doesn’t have to be a dream – all it takes is a little preparation, a touch of teamwork, and of course – a whole lot of water.